Sarasa, a producer of olives and pickles based in Navarre, relied on packaging to renew its image, address the repositioning of its brand and organise its large product catalogue in order to launch its expansion plan.
The food industry, the main consumer of packaging, is demanding more sustainable solutions within a context characterised by legislative changes and increased environmental awareness among consumers.
Paradigm shift: The era of companies with a conscience and a commitment has begun. That of purpose-driven brands which, apart from making money, position themselves on issues of interest to their target public and society. And those that are able to explain “why” are also seeking a positive impact with their activity.
If a few years ago the frontier of intensive automation for production processes was at the end of the packaging process line, today the industry recognises that without the right management of intralogistics, any effort made “upstream” will be made in vain.
The forthcoming Hispack fair is warming up with a major focus on innovation. Proof of the above is the large number of activities that have been scheduled to showcase innovative packaging solutions. The perfumery and cosmetics sector, one of the most competitive markets with the largest investment in innovation, will attend as a result of the agreement that the fair has signed with Stanpa, the National Perfumery…
Through the Boosters Programme, around fifteen companies from different sectors will participate in the Hispack Unboxing knowledge space, sharing their packaging strategies with visitors.
On the occasion of its upcoming participation in Hispack, Alejandro Hervás, the director of the Beauty division, explains some of the keys that have contributed to the new division and tells us why, by extension, the Marchesini Group remains one of the best known and most highly rated companies in the packaging industry.
Si hablamos de sostenibilidad, DS Smith lleva un largo camino recorrido. En palabras del director de Innovación y Diseño de DS Smith Iberia, Iago Candal, el compromiso de la empresa en materia de sostenibilidad se traduce en una estrategia transversal que no solo abarca sus soluciones para packaging, que podremos conocer in situ en Hispack.
Since its foundation in 1981, AERCE’s main objective has been to professionalise the Procurement profile and endow it with relevance, to the extent that it’s become a key factor in driving the profitability and competitiveness of any organisation.
After almost two decades, Atlanta Stretch Ibérica's success is based on product knowledge. From the beginning, technology has been their trump card, and being designers and manufacturers of their machines, allows them to continuously monitor, improve and constantly evolve.
We spoke with the commercial director, Cristóbal Jorge, about innovation, upcoming launches and specific customer demands, who he hopes to see and meet again at Hispack, an unmissable event for Coyma.
As part of the plan to attract international visitors to Hispack 2022, this year the show continues to collaborate with amec on a specific project to activate the radar in 14 markets with the aim of locating and inviting around 500 international buyers and 70 guests with technology prospecting, purchasing or investment projects for Spanish packaging, processing and logistics machinery, equipment and materials to the show. Exporting companies participating in…