The latest trends in active packaging
Active packaging is one of the most efficient solutions against food wastage for both the industry and consumers, given that it reduces waste by doubling the useful life of foodstuffs.
The keys to the 2.0 consumer
According to Fran Carreras, a lecturer on Digital Marketing at Esade, Fran Carreras, "we're witnessing the consumer's puberty." In the past we could treat them paternalistically; they didn't have a lot to say as a consumer, but now "we're finding consumers are starting to behave like teenagers."
Smart packaging joints the fight against shoplifting
The Spanish retail sector loses more than 2,500 million euros a year as a result of shoplifting. New packaging and smart labels can help to alleviate the problem.
SUCCESS STORY: artMuria, honey and luxury packaging
A gastronomic jewel, capable of enthralling the most demanding palates. A delight for the senses, ArtMuria's packaging and brand present its exclusive honey targeting the international market and the gourmet segment.
Manager, Distribuciones Puerto
"I've come to Hispack 2015 to look at packaging. The machinery is incredible, as is the show's layout and organization. As for the quality of the exhibitors, I find it more than satisfactory".
"What has impressed me most? The ability to see and touch everything thanks to the exhibitors. I'm self-employed and need to be up-to-date. I believe that Hispack 2015 encompasses the diversity of every sector in a single show".
Josep Maria Peiro
Marcom Director, IT & Industry, Schneider Electric
"Hispack not only enabled us to make new contacts but also served to consolidate projects already under way. In this respect, our sales network took advantage of their attendance at the show to make prearranged visits that would not have been possible to achieve in other circumstances".
Head of service design and development (ECOEMBES)
"Packaging is the vehicle with which we bring our product to market and is our most effective business card. There's no reason why premium packaging should not be sustainable. In fact, eco-design allows us to develop a more competitive premium business model, as it takes the whole production cycle into consideration to ensure it is recyclable".
José Manuel Bueno
Managing Director, Heryval
"At this edition of Hispack we witnessed a higher number of visitors from the premium cosmetics sector than we expected and, above all, we noticed an economic recovery in the sector, not so much in sales but in the development of projects that up until now had been on hold and which now have an investment date".
Deputy R&M Manager (ITENE)
"Active packaging is an essential factor for the sector due to its capacity to extend a product's shelf life and even improve its condition. At Hispack we wanted to present three success stories of active packaging for red meat, fresh fruit and cosmetics because we believe it's a great forum for presenting these cutting-edge technologies".
Director, Productora de Bocados Cárnicos (México)
"Hispack 2015 was excellent. Without doubt it met the expectations of the sector and helped me to find new solutions that can be adapted to the needs of my company and the Mexican meat industry. I congratulate Hispack for its organization, excellent coordination and the attention I was given".
María Elisa Cortiñas
Manager of biscuit manufacturer Temflor (Argentina)
"In Argentina, we're a long way off the kind of technology we've seen here. We've held a lot of meetings, all of them productive, as they've made us think about new solutions. The finishes, productivity and versatility of the machinery you have here are outstanding. This is our first time in Spain and we're leaving with a very good impression".
CEO, Agro Rima, Spices and Aromatic Herbs (Tunisia)
"Coming to this show facilitated a number of meetings with food technology companies that will help me to generate n ew business opportunities. The outstanding attention from the Hispack team and their help in securing meetings with other companies in the sector meant that I had a really great experience".
+32% compared to the previous edition
+8% compared to the previous edition
+7.5% 2012 edition
KNOWLEDGE AND TRENDS IN THE SECTOR
- Sustainability and eco-packaging, a key trend in packaging development.
- Cost reduction continues to be the predominant innovation factor.
- Difficulty in finding financing or cash flow are no longer the main cause for concern.
- More than half the companies in the packaging value chain have international scope.